Job Opening at First Bank of Nigeria (FBN)

First Bank of Nigeria is a Nigerian multinational bank and financial services company headquartered in Lagos. It is the biggest bank in Nigeria by total deposits and gross earnings.

FBN operates a network of over 750 business locations across Africa, the United Kingdom and representative offices in Abu Dhabi, Beijing and Johannesburg set up to capture trade-related business between geographies.

Applications are invited from interested and qualified candidates to apply to fill the job opening at First Bank of Nigeria (FBN).

Job Specifications:

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Job Description:

  • Develop webpages, landing pages, microsite etc. for digital marketing campaigns in line with defined brand guidelines.
  • Perform routine troubleshooting of the website and resolve identified issues.
  • Conduct routine test on website content to ensure clear display and fast page loading times.
  • Work on Mobile / App / SEO requests to ensure that are adaptable and best practices are implemented on developed webpages, microsites etc.
  • Advise and implement necessary website security standards.
  • Develop reports for relevant stakeholders describing usage rates and engagement levels.
  • Resolve reported content issues.
  • Resolve all issues identified from Crawling Information tool and fix all broken links.
  • Upload and remove digital content on website as required.
  • Maintain and manage webmaster software.
  • Identify and recommend improvement opportunities for FirstBank’s website.
  • Regular site audits and vulnerability checks.
  • Ensure relevant tools for optimizing sites are deployed are used, also ensure search engines show bank owned sites for selected queries. 
  • Manage internal and external link details to ensure a good amount of links are pointing to bank owned sites (backlinks) for listing on top of the search results.
  • Work with agencies to execute and optimize paid search campaigns.
  • Support in campaign planning.
  • Perform A/B test for landing pages, messaging and multiple user experiences.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

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Qualifications and Requirements:

  • Graduate degree in Marketing, Social Sciences and/or Information Technology or related discipline.
  • Digital Marketing certification will be an added advantage.

Experience 

  • 3-5 years’ experience in marketing communications with at least 3 years’ experience in digital marketing, brand advertising and/or consumer goods marketing. Experience in financial services, product management and investment banking/asset management will be an added advantage.
  • Certification in related field is an added advantage such as Certified Internet Webmaster (CIW), Java Script Specialist 
  • Work experience in a Digital Lab, FCMG, Telecommunication, IT industry will be an added advantage.

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Method of Application

Qualified and interested candidates should Apply by Clicking the Button below.

Deadline: April 21, 2024

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